5 Tasks Your Business Should Be Automating

5 Tasks Your Business Should Be Automating

While every business is unique, they all benefit from the time-saving power of automation. Automation implementation not only eliminates excess busy work—but super-charges efforts like lead generation and email marketing, which secures more revenue for your business. But if you're new to automation, you may have no idea where to start—or even what can be automated, right? Not to worry, this post shares five time-consuming tasks that your business should automate to save manpower and grow your

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Mateo Bilbao

scalestack

5 Tasks Your Business Should Be Automating

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Sales & Marketing head at Scalestack

While every business is unique, they all benefit from the time-saving power of automation. Automation implementation not only eliminates excess busy work—but super-charges efforts like lead generation and email marketing, which secures more revenue for your business.

But if you're new to automation, you may have no idea where to start—or even what can be automated, right?

Not to worry, this post shares five time-consuming tasks that your business should automate to save manpower and grow your business.

What is automation?

Automation is when you take a manual task and use an app that executes the process—well—automatically without you having to do anything beyond the initial setup. It's like having an auto-pilot that takes care of things so you have more time to focus on high-priority processes.

Or, hey... maybe even just more free time.

(We know, a novel concept, right?)

Taking the time to transition into automation feels overwhelming initially, but we recommend checking out this blog for our most essential tips to make automation implementation easier.

Now that we’ve covered the basics of what automation can do, let’s get into the tasks that are better left to the robots, shall we?

Lead Generation

Lead generation is a vital aspect of the sales and service provider industry. However, searching, compiling, and contacting hundreds or thousands of leads per week is a daunting task. That's why we created our intuitive lead generation app that helps you reach more people faster and easier than ever before.

The Scalestack platform compiles, collects, and helps you send effective cold emails that bring in more high-value prospects—all while you do less work.

Scheduling

Once you've got prospects pouring in, you'll want to schedule a time to speak with them to secure the sale. However, trying to follow up and create meetings with so many people is another unnecessary time-eater.

Use apps like Calendly or Acuity to curate your preferred days and times to take calls, add a link to your email sequence or website, and prospects can schedule a time to call you. They'll even receive the call information and meeting reminders automatically.

Email Marketing

Believe it or not, even in the modern area of social media, email marketing is still a massive revenue generator. As described in Rieva Lesonsky's article on Forbes, businesses with active and engaged subscribers can see an ROI of $42 for every $1 spent!

Email marketing is also one of the easiest and more effective processes to automate. First, create your email sequence, then automate inside CRM software (like ConvertKit.) Once you've automated the series, new subscribers automatically receive the email sequences while you focus on growing your business through other channels.

To-Do Lists

Keeping track of tasks each day is like juggling jello… you definitely feel like you don't always have control of the situation. When you use integration tools and productivity apps that automatically add high-priority emails or due dates to your calendar, you'll have a much easier time planning your week—and you never have to worry about forgetting something.

Social Media

If you believe social media is key to building a thriving business, then automating social posts are a must.

Even though it seems simple enough… planning, designing, and writing captions can take hours—hours you could spend on other valuable tasks (or playing foosball, we don't judge.)

Certain social media scheduling apps even tell you the best times/days to post your content, maximizing your social media efforts.

Make More Time For Your High ROI Tasks

These aren't the only tasks you can automate, but they're a great start because they eliminate busy work that distracts from higher ROI work.

Automation saves you time, but it also alleviates a TON of stress that you probably don't even realize you're carrying around. Oh—and if you check out this article, we’ll show you just how easy it is to start automating, no matter what stage your business is in.

Wanna learn more about how we make lead generation automation the easiest thing you can do for your business this week? Schedule a free demo today!

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